Mortgage Homes
How this mortgage broker got a struggling mom a vacation in Dubai
A customer walks through the before, the change, and the outcome – no script, no prompts.
REC Done-for-you client video testimonials
Our done-for-you videos need no ad spend, work on any marketing channel, shorten sales calls and buying journeys, spike conversion rates – and turn sceptical prospects into raving fans before you pick up their call.
02 // The problem
This is specifically for companies who already have a working service with happy customers and are already closing deals – because they have a unique profit gap.
Every new prospect shows up sceptical by default, no matter how good you are, unless they can experience your quality and your expertise before they ever pick up the phone.
The best salespeople on the planet are your clients. That’s why we turn your existing happy clients into your 24/7 salespeople and brand ambassadors – selling your service to people who’d otherwise bombard you with objections.
This is what we do
Delivered in a video format you can use anywhere, any place, anytime – as assets for your salespeople and your marketing team, something to show at live networking events, or on your social media channels.
A personal voice means the world. Nothing convinces a sceptic more than someone who took the time to be recorded on video sharing their experience. It’s the hardest to fake and the most powerful to convince.
Try it
Illustration of what our clients describe: prospects who arrive having already seen someone like them succeed.
03 // Production
A selection of films we produced for our clients. Press play and see for yourself how much a real customer story can do.
Mortgage Homes
A customer walks through the before, the change, and the outcome – no script, no prompts.
Silver Strong Fitness
The inspiring story of how Silver Strong Fitness completely changed someone’s life.
Clark Business Recovery
Clark Business Recovery took a failing business and made them more successful than I could have ever imagined.
Katie
Katie’s customers share their stories: leaving their corporate job in 3 months, scaling their businesses 4× in record time, finally seeing their families again. If this video doesn’t convince you of her, nothing will.
04 // Praise
Nobody speaks better for us than our clients. Pick the result you care about most:
Pin-drop silenceat his networking group
He’d always struggled to get people to understand what his firm does – let alone explain it to others. He showed the video to his networking group and you could hear a pin drop. Now he hands it to referrers so they can put him forward with confidence.
David Clark · Clark Business Recovery
4 in 1client stories
The videos did the convincing before the call. Deals got bigger, discounts stopped being asked for, an award entry went from finalist to winner, and one signed their biggest ever deal twice over.
Four clients · One theme
3–4×what he paid, earned back
Clients now tell him they joined because of what other customers said on camera – and one long-time contact skipped the free consultation entirely. Watching them back felt like real validation.
Neil Giller · Coach
20% → 60%conversion rate
Conversion climbed from 20% to 60% and turnover doubled through their merger. He rates Tommi’s interviewing up there with TV presenters – and calls it a no-brainer.
Rory Mason · Marketing agency
2×biggest ever deal – same client
A real help with cash flow and a big factor in doubling turnover. It helped close their biggest ever deal – twice, with the same client. He calls Tommi’s questioning genius.
Eoin Oliver · Marketing & software
+40–50%in just two weeks
Two weeks in and already a 40–50% upsurge. He’s winning bigger clients who say they chose him because his video felt natural and stood out – the wow factor in Tommi’s filming and editing.
Pete Franklin · Web / SEO agency
∞“the value is immeasurable”
Client take-on has gone up because prospects arrive more comfortable. The information Tommi pulled out of clients was fantastic, and the videos will stand the test of time for years.
Jonathan White · Service business
04B // Case in point – Lee
Lee is a business coach in Ireland. He’s been running businesses since he was 12 – he’s in his 60s now. Never had trouble getting clients. But the sales process was still exhausting: long discovery calls, follow-ups, prospects who needed weeks to decide.
Tommi interviewed one of his customers for about twenty minutes and edited it into a short video. Lee played it at his local networking group instead of talking about himself. Halfway through, a man in the audience messaged him: “I need to talk to you.”
The conversation lasted three minutes. He’d seen himself in the customer’s story – same problems, same frustrations. He asked the price and signed up on the spot.
Since then, a client who saw a video testimonial – with no nudging from Lee – took out a loan to join his programme, and later came back to film a testimonial for him herself.
The clients I get through those testimonials are different. They want to move, and they want to move as quick as they can.
Given to Tommi
He called it the single most effective sales asset he’s ever had.
05 // The difference
Prospects have been trained to ignore generic five-star reviews and written testimonials – anyone with a ChatGPT subscription can fake those. To be truly convincing, a review has to be unmistakably genuine.
But if your customers don’t know how to record a proper testimonial, they sound fake and paid-for. And a fake-sounding testimonial is worse than having no testimonial at all.
A Tommi interview
The usual testimonial
Drag the handle to compare
What each video shows
Where the customer was, and what was actually going wrong in their business and their life.
What made them act, what the work was like, and what changed while it was happening.
Where they ended up – concrete outcomes, in the customer’s own language.
The part prospects recognise themselves in: how the change felt and why it mattered.
Persuasion says: “We can solve your problem.”
Recognition says: “That’s me. They solved her problem. I need to speak to these people.”
Recognition is the one that closes.
06 // The blueprint
Tommi interviews three of your customers across the year – and creates a wealth of assets from those conversations. Here’s exactly what you get:
3.6 new video assets per month, on average
Tommi interviews just three of your customers – and creates every asset from those conversations. No endless filming days, no scripts, no prompts.
includedShort, scroll-stopping highlight cuts pulled from the interviews, ready to post across your channels all year long.
+36 videosOne polished testimonial film per customer – the asset that does the convincing before the call ever happens.
+3 videosA single reel weaving all three stories together – your strongest proof, in one place.
+1 videoThe complete, uncut conversations – there when a prospect needs the full, unfiltered story.
+3 videosA short branded animation to open and close every film with a premium finish.
+1 videoWord-for-word transcripts your sales team can mine for the exact language that closes deals.
includedPain points, trigger phrases, outcomes and appreciation points from all three interviews in one clear report.
includedYour year of proof
Illustrative: three new clips every month, plus films and full interviews as each customer conversation is finished.
You don’t need more leads. You need the leads you already get to convert faster, with less effort.
60-second fit check
Tick everything that applies.
What’s a faster close worth?
Extra clients per year12
Extra revenue per year£36,000
Illustrative only – your results will differ. For scale: Rory Mason went from 20% to 60%, and one client lifted website conversion from 40% to 60%.
Discuss these numbers with Tommi06B // In the field
Customer voices build trust faster than you ever could on your own. Yet the hard work – earning credibility with strangers – happens before the conversation even starts. Pick a channel:
Shows testimonial videos in live presentations and to referral partners, so his time goes into conversations about next steps instead of proving himself.
Lee Tunney-WareBusiness coach
Posted one of his videos on LinkedIn. After 36 minutes a former prospect who had enquired but never signed reached out and booked a half-day workshop.
David LeeBusiness coach
Started using the videos on sales calls and had people saying yes before they hung up.
Rory MasonMarketing agency
Adds the video testimonials to sales proposals. In his own words the business grew 500–600% in a year – and the videos “certainly had a contributing factor to that”.
Chris StephensonBuilder
Put the videos on his website. Within 2 weeks traffic conversion rose 40–60%, and prospects asked fewer questions on sales calls.
Pete FranklinWeb / SEO agency
Used the video before it had even been subtitled or branded – and won their 2 biggest ever deals from a client they’d been chasing for 2 years.
Eoin OliverMarketing & software
Questions
Something else on your mind? Ask Tommi directly – he’s one message away.
Coaches, trainers, consultants and service businesses (typically up to around 40 employees) that already have a working service, happy customers and a sales process that closes – but takes too long.
No. The videos work on any channel you already use: sales calls, proposals, your website, LinkedIn and other social channels, networking events and referral partners.
Three, spread across the year. Tommi interviews each one, and every asset in the package is created from those three conversations.
No. It’s an actual conversation with a neutral, third-party interviewer – nobody reads anything. That’s exactly why it sounds genuine instead of paid-for.
44 video assets across the year – 36 social clips, 3 testimonial films, 3 full interviews, 1 highlights reel and 1 animated logo ident – plus 3 full transcripts and a deep analysis of your clients’ feedback.
If it makes sense to work together, you’ll have your first batch of testimonial videos within 30 days – and you can start deploying them immediately.
07 // What happens next
Let’s have a conversation about your business, your customers, and whether this makes sense for you. If it does, you’ll have your first batch of testimonial videos within 30 days – and you can start deploying them immediately.
One last thing
All the clients you saw say the same thing. The videos do the convincing before the call ever happens. Deals close in a single conversation. Buyers arrive ready, ask the price, and sign up. Referrers know exactly how to put them forward. The videos earn that trust with strangers before the conversation even begins – and that trust turns a conversation into a signature.
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Before you go
Watch what happened when Lee played a single customer story at his networking group.